Reading Charles Duhigg’s ‘From Civil Rights to Megachurches’ I learned about a three-step process to social change. Duhigg suggests that peer pressure is a way to create social change. This is a very popular idea because we have seen it before with Hallward and Epstein. The idea of peer pressure is to make a bigger impact on the world by joining together in a force. Duhigg say’s “These social habits aren’t so much one consistent pattern as dozens of individual habits that ultimately cause everyone to move in the same directions”(92) He means that as we all continuously do the same things it will soon make a positive impact. We will just be moving along and picking up people that have the same ideas and hopes. They also don’t want to be feeling left out. Duhigg also slightly brings up peer pressure and social change when he was talking about Rosa Parks, “People who hardly knew Rosa Parks decided to participate because of a social peer pressure- and influence is known as ‘the power of weak ties’- that made it difficult to avoid joining in”(90). Duhigg is saying here that, even the people that don’t know you will stand up for you, just because maybe one of their friends knows you, or because all of their friends are standing up and they are the only one that isn’t.
